Can I talk to the fellas for a minute?
I see this all the time. A guy walks into a room, and he looks sharp. He’s got the fresh fade, the tailored suit, the expensive watch. He clearly cares about how he presents himself. But then he reaches out to shake someone’s hand, or rolls up his sleeves, and the illusion shatters.
His knuckles are grey. His elbows look like sandpaper. His skin looks… tired.
It’s the one detail that ruins the whole aesthetic. It’s like putting cheap tires on a Ferrari. You can have all the right accessories, but if the “paint job” (your skin) looks neglected, you aren’t projecting the confidence you think you are.
Most men ignore their skin until it starts to hurt. We wait until winter when our hands crack or our backs get itchy, and then we panic-buy whatever cheap pump lotion is at the grocery store. Or worse, we steal the pink bottle of lotion from the bathroom counter that smells like vanilla cupcakes.
I’m here to tell you: You need better tools.
The reason you hate using lotion is probably because you hate the way it feels. I get it. No man wants to feel greasy. You don’t want to put something on your hands and then slide off the steering wheel or leave oily fingerprints on your phone screen. Because most lotions are water-based, they sit on top of the hair and skin, feeling slimy for ten minutes before evaporating completely.
That’s not skincare; that’s just a mess.
You need high-performance fuel for your skin. You need “Jetsetter”.
At V’LAROMA, we created the Jetsetter whipped body butter with efficiency in mind. It has become a favorite among our male clients for three specific reasons, and none of them have to do with “pampering.” It’s about results.
1. The “Matte” Finish (No Grease) Unlike the watery stuff you’re used to, this is an emulsified butter. That’s a fancy way of saying we engineered it to absorb instantly. The fatty acids in the shea butter recognize your skin’s natural structure and sink in immediately. You can apply this after your shower and put on a dress shirt two minutes later without it sticking. You can shake a client’s hand without it feeling slippery. It leaves your skin feeling solid and hydrated, not oily.
2. The Scent Profile Let’s be honest—you don’t want to smell like a bouquet of flowers. Jetsetter was designed with a scent profile of White Citrus and Velvet Musk. It doesn’t smell like “skincare.” It smells like a high-end, clean cologne. It’s crisp, it’s professional, and it’s subtle. When you walk past someone, they won’t think, “He’s wearing lotion.” They’ll just think, “He smells incredible.”
3. The Longevity Hack Men appreciate efficiency. You don’t want a 10-step routine. You want to do one thing in the morning and be done. Because this butter creates a seal over your skin, it locks in moisture for 24 hours. You apply it once—right after you dry off from your shower—and you are good until the next morning. No re-applying. No carrying bottles around. One application, done.
How to Use It (The 30-Second Drill)
Here is your new protocol. It adds exactly 30 seconds to your morning, but it upgrades your game 100%.
Shower & Dry: Get out of the shower and towel off.
Apply Damp: While your skin is still a little warm from the water, take a scoop of Jetsetter.
Target Zones: Hit the elbows, the knees, and the shoulders. Then, work the rest into your hands.
Done: By the time you brush your teeth, it’s absorbed.
The Result
The difference is tactical. Rough, calloused hands might feel “tough,” but smooth, strong hands feel professional. When you eliminate that grey, ashy look from your elbows and knuckles, you look healthier and more put-together.
Plus, there is a hidden bonus: Attraction. Women notice skin texture. They notice scent. When you have soft skin that smells like velvet musk, it doesn’t go unnoticed.
So, stop borrowing the cheap stuff. Upgrade your toolkit. Grab a jar of Jetsetter, keep it in your bathroom, and handle your skin like you handle your business—efficiently and effectively.
Trust me, the next time you shake someone’s hand, you’ll be glad you did.
